Sales Tip: Reinvest In Your Career

Many devices shown last week at CES are powerful tools radio salespeople can use to close more business. Mobile devices are plentiful, relatively inexpensive and serve multiple purposes. They can help you with customer relationship management, client communication, and client presentations.

If you do not own these devices, consider a smartphone, tablet and laptop. Make sure you own a portable, battery-powered speaker to play audio for clients from your devices. A nice touch in presentations is a battery- powered portable video projector to show your presentations in large format.

Digital salespeople are demonstrating what they are selling when presenting to advertisers and agencies. Handing a client a written proposal or one-sheet is no longer enough to keep up, let alone get ahead of the competition.