Sales representatives can improve their preparedness by
asking and answering for themselves questions such as:
1. What data might help me engage and intrigue
my prospect?
2. What is the main objective of my meeting with this
prospect?
3. What possible issues might be influencing my
prospect’s buying decision?
4. How can I create desire for my product in my
prospect?
5. What questions might my prospect ask me and how
will I answer?
6. What hurdles can I anticipate between where the
sale is now and finalizing the sale?
7. How will my presentation help my prospect understand the value
I offer?
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