Engage Customers How They Prefer To Be Engaged!

An increasing number of customers are taking their business online these days.

Many of them have also changed or updated the means by which they prefer to communicate.

One of the keys to finding (and closing) more prospects in a digital marketplace is engaging them via email, social media, webinars, IM, text, online message boards, phone, and perhaps even web conferences.

With so many new modes of contact available, it may even be helpful to ask prospects up front how they prefer to communicate on a regular basis.

While none of these strategies can take the place of traditional prospecting skills, they may provide salespeople additional ways to meet and engage new prospects, while generating dozens of qualified leads.