A new radio studio at 190 State Street in Chicago will soon be home for ESPN. The station has secured Cadillac as a sponsor of the studio. The station says the multiyear partnership of the state-of-the-art studio will be announced at a ribbon cutting ceremony in early September. ESPN 1000 vice president and general manager John Cravens said, "We are very pleased to partner with Cadillac with what we know will be a long and wonderful partnership. When completed, the one-of-a-kind Cadillac ESPN Chicago State Street Studio will be a great way to showcase the ESPN Chicago family to thousands of Chicagoans daily." The new studio will be next to the WLS-TV studio on State Street.
George Gulliver, regional director of Cadillac sales said "This exciting partnership brings together two iconic brands -- ESPN and Cadillac -- with a strong heritage, shared values and a very loyal fan and customer base. Having the opportunity to display the Cadillac brand on-site at the new facility and work closely with a first-class company like ESPN makes this relationship a natural fit with tremendous potential to grow both our brands."
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